BRUMA WINES CREATED TO ACHIEVE AN EXPERIENCE FOR ALL THE SENSES.
LOURDES “LULU” MARTINEZ OJEDA
WINEMAKER & PARTNER IT WAS EIGHT PARTNERS who launched Bruma with the intention of establishing the premier wine brand in Mexico. It’s fair to say that they dared to envision a project beyond the scope of the general perceptions that existed at the time they broke ground. Acclaimed Lourdes “Lulu” Martinez Ojeda, formerly of Bodegas Henri Lurton, is the winemaker/partner at Bruma. Lulu earned. Her craft working at Chateau Brance-Cantenac in Margaux for more than ten years.
Bruma’s mission is to make wines that reflect the nature of their terroir and the typicity of their varietals through biodynamic and sustainable farming. Minimal intervention is used in the cellars in order to respect the grapes and produce. “We believe acidity is the elegance in wine complemented with aromatic complexity as opposed to intensity, and delicatessen in extraction.”
“All of our wines have been created to achieve an experience for all the senses, everything about us, from the name and design of our label - to the final material selection and colors - depicts what we stand for.
We want to share the history of this land that we deeply love and have an ongoing conversation with. Each season changes at Valle de Guadalupe, where the land talks to us and we've learned to listen.
We believe in the delight that comes with a good glass of wine, it has to do with a longer route, one that overcomes the palate and moves us to another place, moves the soil from the harvest, its a metaphor for life and its process.”
The property is located in the Northern most end of Valle de Guadalupe. Approximately 40% of Bruma’s total production comes from estate-grown fruit. The remaining fruit is sourced from Lulu’s uncle who is a legendary grape grower in Valle de San Vicente.
Bruma continues to learn at a fast pace and experimenting techniques used nowhere else that result in unique authentic wines.